Tuesday, October 7, 2008

Web Publishing 12

We talked a bit about the assessment for this course. Students are expected to come up with a topic for the paper and send it to me for approval. Eventually students who have not selected a topic will be assigned one.

Students should try to form a project group this week. I recommend group sizes of 6, but students may do as they wish.

We will sort out the new members of the class in the labs tomorrow. If you want to be in the class it is important to turn up, as it is possibly over-subscribed.

We talked about usability. We looked at ryanair.com and iberia.es and identified some usability issues. Students are expected to identify a web site with usability issues and describe how they might fix them. This should be posted to the blog.

We looked at metrics. How do we measure the success of a site? We looked at google anylitics very briefly. We'll come back to that.

I didn't properly explain what click-thru-rate is. It's the number of people who click on a an ad divided by the number of people who see it.

I gave out Garrett's Elements of User Experience handout, but we never go around to talking about it.

Notes:
Garrett's Elements
Powerpoint ppt2008-10-07.ppt

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